Privacy Policy
Last updated: October 16, 2026
This Privacy Policy explains how Bartile Roofs Inc (“Bartile,” “we,” “us,” or “our”) collects, uses, and shares information when you visit www.bartile.com, fill out a form on it, chat with us, or receive our emails and text messages. We’ve tried to keep it in plain language. If you have a question, just ask us. Our contact details are at the end of this policy.
Bartile has made premium concrete roof tile in Centerville, Utah, since 1942. We collect information so we can answer your questions, send the samples you ask for, help with your project, and register and support your warranty.
Information we collect
Information you give us
Most of what we know about you comes from what you type into our forms or tell us directly. Depending on the form, that can include:
- Contact, consultation, and quote forms: your name, email address, phone number, project or home address (street, city, state, ZIP), your message, the approximate roof size (on the hail-roof quote form), and any plans or estimate you choose to upload.
- Sample requests: your name, email, phone, the mailing or shipping address for the samples, and the product, profile, color, texture, and edge you’d like to see.
- Warranty registration: your name, email, and phone; whether you’re registering as a homeowner or a builder; the homeowner’s name, email, and phone (if you’re registering for someone else); the roof’s address; the product line and color; the installer or roofing contractor, builder, install date, and approximate roof size; and, if you choose to add one, proof of installation (an invoice or roof photo), which is stored privately and can be seen only by Bartile reviewers.
- Your choices: which of our separate consent boxes you checked (text messages about your request, marketing text messages, and, on forms that offer it, marketing emails), and the date and time you did so. None of these boxes is checked for you.
- Chat, email, and phone: anything you tell us when you use the chat window on our site, email us, or call us.
Please don’t send us information you don’t need to, such as payment card numbers or Social Security numbers. Our website forms don’t ask for them.
Information collected automatically
When you visit www.bartile.com, we and the service providers we use automatically collect some technical information, such as:
- your browser and device type, IP address, and general location (city or region, based on your IP address);
- the pages you view, how long you stay, the links you click, and the website or ad that brought you here;
- campaign details from links you clicked (for example, “utm” tags and ad click IDs from Google or Meta), the first page you landed on, and the referring website. When you submit a form, we attach these details to it so we know which ads and pages are working.
Location for the contractor finder
If you click the button to find contractors near your current location, your browser will ask your permission first. If you allow it, your browser sends a rounded version of your location (accurate to within about a mile) to our site, and we use it only to show nearby contractors. We don’t save it to your contact record. You can always enter a ZIP code instead.
Cookies and similar technologies
Like most websites, www.bartile.com uses cookies and similar technologies (small files or browser storage on your device) to make the site work, remember your choices, measure how the site is used, and understand which advertising brings people to us. Specifically:
- Google Tag Manager and Google Analytics: help us understand how visitors use the site (for example, which pages are popular and when a form is submitted). Form submission events we send to analytics name the form, not you.
- Advertising measurement: Bartile runs paid ads on Meta (Facebook/Instagram) and Google. We use pixels and tags from these partners to measure whether those ads lead to visits or inquiries and to reach people who have visited our site. We don’t show ads on www.bartile.com itself.
- GoHighLevel (LeadConnector) tracking and chat: our customer relationship management (CRM) provider’s tracking script and chat widget help connect website visits and chats to the inquiries you send us.
- Browser storage set by our own site: our forms remember the first page you landed on and the campaign that brought you here for up to 90 days, so a later inquiry is credited correctly. Our roof design tool can remember the colors you favorite on your own device.
- Third-party features: some pages load content from other services, such as Google Fonts, map tiles from OpenStreetMap on the contractor finder, embedded Google Maps on our Contact page, and Google reCAPTCHA on our forms. These services may receive your IP address and similar technical information when they load.
Your choices: You can block or delete cookies in your browser settings, and most browsers let you turn off third-party cookies. The site will still work, though some features (like chat) may not. You can learn more about how Google uses data at policies.google.com/technologies/partner-sites and opt out of Google Analytics with Google’s browser add-on. You can manage ad personalization in your Google and Meta account settings or through industry tools such as optout.aboutads.info.
How we use your information
We use the information we collect to:
- answer your questions and respond to quote, consultation, and sample requests;
- connect you with a Bartile representative, distributor, or contractor who can help with your project;
- ship samples and follow up on them;
- review, process, and keep records of warranty registrations, issue warranty certificates, and verify certificates when asked;
- send the text messages and emails you’ve asked for (see “Text messages (SMS)” below);
- understand how our website and advertising are performing, and improve them;
- protect our site and forms from spam, fraud, and abuse; and
- keep business records and meet our legal obligations.
How our forms and CRM work
When you submit a contact, consultation, quote, sample, or warranty form on www.bartile.com, your submission is saved in our website’s secure administrative area and sent directly from our web server to our CRM, GoHighLevel. Our team uses the CRM to keep track of inquiries, follow up with you, and send messages you’ve agreed to receive. Files you upload with a form (such as plans, invoices, or roof photos) are stored privately on our web host in encrypted form. They are not public: only signed-in Bartile staff, or a private link with an expiry date that we create, can open them. Plans you upload with a form are also attached to your contact record in GoHighLevel so our team can see them with your inquiry.
Our forms use Google reCAPTCHA to tell people from spam bots. reCAPTCHA collects hardware and software information, such as device and browser data, and sends it to Google. Your use of reCAPTCHA is subject to Google’s Privacy Policy and Terms of Service.
Warranty certificate verification
Each approved warranty certificate has a certificate number that can be checked on our verification page. To protect your privacy, the verification page shows only the certificate status, certificate number, product line, install year, and city and state. It never shows owner names or street addresses.
Text messages (SMS)
Our forms have two separate text-message boxes, and neither is checked for you: one for text messages about your request, appointments, and project updates, and one for marketing text messages. You can agree to either, both, or neither, and you can still use our forms without agreeing to any. If you check a box agreeing to receive text messages, we collect your mobile number and a record of your consent (including the date and time) so we can send the messages you asked for. These can include replies to your inquiry, appointment scheduling and reminders, project and order updates, and customer support. If you separately agree to marketing messages, we may also send occasional offers and product news.
- Consent to receive texts is not a condition of purchase.
- Message frequency varies. Message and data rates may apply.
- Reply STOP to any message to opt out. Reply HELP for help, call 1-801-295-3443, or email sales-team@bartile.com.
- No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties, except the service providers (such as our messaging platform and wireless carriers) that help us deliver messages.
See the “SMS Program Terms” in our Terms and Conditions for full details.
Emails
If you contact us or submit a form, we may email you about your inquiry, samples, project, or warranty. If you check the separate box for marketing emails (on forms that offer it), we may also send occasional offers and product news. Every marketing email includes an unsubscribe link. Like most businesses, we may be able to tell whether an email was opened or a link was clicked, which helps us send fewer and more useful messages.
How we share information
We do not sell your personal information, and we do not share it for money. We share information only as described here:
- Service providers who help us run our website and business, under agreements that limit how they can use it. These include our website host and security/content-delivery provider, our CRM and messaging platform (GoHighLevel/LeadConnector), Google (Tag Manager, Analytics, reCAPTCHA, Maps, and Ads), Meta (advertising measurement), email and text-message delivery services, and shipping carriers for samples.
- Bartile distributors, dealers, and contractors when you ask for a quote, a consultation, or help finding an installer, so they can help with your project. They may use your details only to respond to your request. For warranty registrations, we may contact the homeowner, builder, or installer named on the registration to confirm details.
- Advertising and analytics partners that receive device and browsing information through cookies and tags on our site, as described in “Cookies and similar technologies.” Depending on where you live, some state laws may treat this kind of ad measurement as “sharing” or “targeted advertising.” See “Your privacy rights” for how to opt out.
- Legal and safety reasons: when we believe it’s required by law, a court order, or a government request, or needed to protect the rights, property, or safety of Bartile, our customers, or others.
- Business transfers: if Bartile is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction, subject to this policy’s protections.
- With your permission: in any other case where you’ve asked us to or agreed.
How long we keep information
We keep personal information only as long as we need it for the reasons described in this policy:
- Inquiries and sample requests: for as long as needed to respond and follow up on your project, and then as long as reasonably needed for our business records.
- Warranty registrations: for the life of the warranty and as long as needed to support any warranty claim, since a Bartile roof is meant to last for decades.
- Text-message consent and opt-out records: as long as needed to prove consent and honor opt-outs. If you reply STOP, we keep a record of that so we don’t text you again.
- Analytics data: according to the retention settings of our analytics tools.
When we no longer need information, we delete it or remove the details that identify you. We may keep some information longer when the law requires it or to resolve disputes.
How we protect information
We use reasonable administrative, technical, and physical safeguards to protect your information. These include encrypted (HTTPS) connections, restricted staff access to form entries and uploaded files, and spam protection on our forms. No website or system is perfectly secure, so we can’t guarantee absolute security. If you think your information may have been compromised, please contact us right away.
Your privacy rights and choices
No matter where you live, you can:
- Ask to see, correct, or delete your information. Email marketing@bartile.com and tell us what you’d like. We may need to confirm your identity before acting on your request, and we may keep information we’re required to keep by law (for example, business records or an active warranty registration you ask us to keep).
- Stop marketing messages. Click “unsubscribe” in any marketing email, reply STOP to any text, or email us. We may still send you messages about an active inquiry, order, or warranty.
- Control cookies through your browser settings, as described above.
We will not discriminate against you for exercising your privacy rights.
State privacy rights (including California and Utah)
Several states, including California, Utah, and Colorado, have privacy laws that give their residents rights over their personal information. Depending on your state and whether the law applies to Bartile, these may include the right to:
- know what personal information we collect, use, and share, and get a copy of it;
- correct inaccurate information;
- delete personal information;
- opt out of the sale of personal information, “sharing” for cross-context behavioral advertising, or targeted advertising (as noted above, we don’t sell your information, but you can ask us to stop using it for ad measurement and targeting); and
- appeal our decision if we deny your request, where state law provides that right.
To make a request, email marketing@bartile.com with “Privacy Request” in the subject line, or call 1-800-933-5038. You may use an authorized agent where state law allows. We’ll respond within the time the law requires.
California residents: In the past 12 months, we have collected the categories of information described in “Information we collect”: identifiers (such as name, email, phone, address, and IP address); customer records; commercial information (such as products you’re interested in); internet and website activity; general geolocation; and inferences about your product interests. We use and disclose them for the business purposes described in this policy. We do not sell personal information, and we do not knowingly sell or share the personal information of anyone under 16. California’s “Shine the Light” law also lets California residents ask about disclosures to third parties for their direct marketing; we do not share personal information with third parties for their own direct marketing.
Children’s privacy
Bartile’s website is meant for homeowners, builders, architects, and roofing professionals. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has sent us personal information, please email marketing@bartile.com and we will delete it.
Links to other websites
Our site may link to other websites and services, such as our online booking page, social media, distributors, and contractors. Their privacy practices are their own, so please review their privacy policies.
Changes to this policy
We may update this Privacy Policy from time to time. When we do, we’ll change the “Last updated” date at the top. If we make significant changes, we’ll give more prominent notice, such as a note on our website.
Contact us
If you have questions about this Privacy Policy or want to make a privacy request, please contact us:
Bartile Roofs Inc
725 North 1000 West
Centerville, Utah 84014
Phone: 1-800-933-5038
Email: marketing@bartile.com (privacy requests) or sales-team@bartile.com (general questions)